Latino Businesses in the U.S.
As immigrants settle in the United States, they also experience economical growth. Little by little, as they spend more time in their new country of residence, several have decided to start businesses and fully establish themselves in the field to progress and fight for a better future.
The Hispanic community in the U.S. grew by 3.1% in 2009, reaching 48.4 million people. This represents 15.8% of the U.S. population, making it the largest minority in an increasingly diverse country, according to the Census Bureau.
New data released in Washington show how minorities continue to grow and now represent 35% of the total population. Similarly it confirms the trend that, in a few decades, Hispanics could become a majority, according to an article in Dinero.com. These figures were revealed before the 2010 census provided the actual data, which will happen later this year.
The younger population is more and more diverse, as evidenced by the fact that 48.3% of children under five are minorities. By contrast, only a low 19.9% of the population aged 65 years or older belong to this groups. These transformations create an increasingly diverse landscape of the country, even more when you take into account that now more Americans define themselves as belonging to different races and ethnic groups.
Due to the variety and the need for diversity on both the demand and supply sides, new businesses and different services providers and products have emerged.
National food chains strive to attract Hispanic customers and offer them everything they need and prefer to buy and consume, opening shops targeted at the Hispanic audience, aimed exclusively at that market (elnuevodia.com).
There are Internet sites that provide help and advice for those seeking to start a business, according to the state where the person is located, where they can find information, create free ads, etc.
Some of these pages, available in Spanish, are: