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How to really reach your target audience

Understanding the difference between translating and localizing can be confusing for even the most knowledgeable client. Localizing has the added value to interpret the source content and really make it look as it had originally been written in the target language. It’s not only about linguistic perfection and abiding

Ten Tips When Translating Your Website

September 26, 2011 1 Comment »

Did you know there are over 6,500 languages worldwide? And that only within the U.S. there are over 300 languages spoken? Did you also know that more than 60% of Internet traffic comes from native speakers of languages other than English? For instance, the Spanish-speaking market represents about $1 trillion worth of purcha