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What is inconsistent translation?

When large quantities of texts are being translated, it is challenging to produce consistent translations of recurrent stretches of text, such as paragraphs, sentences and phrases. This can be due to many different reasons such as rush nature of the project, missing glossary or list of terminology and non-availability of th

The Lure of the FIFA World Cup!

The FIFA World Cup, often simply called the World Cup is an international soccer/football competition contested by the men’s national teams of the members of Fédération Internationale de Football Association (FIFA), the sport’s global governing body. The championship has been awarded every four years since the

Independence Day

Independence Day, commonly known as the Fourth of July, is a federal holiday here in the United States commemorating the adoption of the Declaration of Independence on July 4, 1776, proclaiming independence from Great Britain. As a practical matter, the Declaration of Independence publicly announced to the world the unanim

Mother’s Day

Mother’s day is a date that holds a very special place in the hearts of many people around the world. Many countries including the US, celebrate on the second Sunday of the month of May, although other countries around the world may choose a different date altogether. Generally Mother’s day is associates with spring and

Thinking Outside the Box

As a new-century salesperson, you have to be a quick thinker. It’s not just about hitting the road and trying to meet a quota for the number of calls per day. Thinking outside the box entails your finding creative ways to maximize the accounts that you have. Think about focusing on multiple contacts within an […]

Understanding Sales in the New Century

Well, let’s look at sales today. Has it really changed? Is sales in the ‘new century’ really so different that the concept of pioneering a territory and then servicing the customer for life. The answer to this question is yes. So, now what do we do to prepare ourselves to pass through this time warp […]

Valentine’s Day Celebrations

Saint Valentine’s Day, which is also known as Valentine’s Day or the Feast of Saint Valentine, is observed on February 14. This remains to be debated, but the day was first associated with romantic love in the circle of Geoffrey Chaucer in the middle ages.                           […]

What Is CART?

 CART is the acronym for Communication (also Computer) Assisted Real-time Translation. CART is an assistive technology that converts speech to text. It is additionally known as real-time stenography or even open captioning. CART services were first used in 1996 to provide a hearing impaired student access to classroom lect

Tracking Santa

As children we made sure to be on our best behavior as our parents informed us that Santa Claus did not bring gifts to the naughty children, instead they received a lump of coal. On December 24th we would set out cookies and milk to receive Santa in our home and make sure he left […]

The Rite of Mate

What do you get when you combine a hollowed-out gourd, a bombilla (or straw), a mix of leaves and twigs steeped in hot water and a couple of amigos? Well, the ultimate mate drinking experience, of course! For those of you who don’t already know, mate, also known as yerba mate, is a traditional drink […]

Great Expectations Getting You Down?

Have you ever felt let down because things just didn’t go your way? Maybe you didn’t get first place in the competition, failed to get that special guy or girl’s attention, didn’t get that promotion at work, or maybe you lost a client due to factors that were out of your control.  Well, welcome to […]

Literary Advancement for Hearing Impaired Hispanic Children

Hispanics are the largest minority in the United States and increasing rapidly. Currently about fifteen million Hispanics are of school age of which nearly ten thousand are deaf or hard of hearing according the United States Census. Hispanic hard-of- hearing and deaf students are one of the fastest growing minorities among

What Your End-Client Should Know about Translation…

It all starts with one thing, effective communication. Effective communication is a key component of all relationships, whether personal or professional. The same is true when you find yourself tasked with carrying out a multilingual translation project with countless moving parts and multiple teams involved. This valuable

Time to go PINK!

It is time to go Pink!  October is Breast Cancer Awareness Month. It is a campaign geared to promote awareness through education, early detection, treatment and ultimately the importance of finding a permanent cure. This campaign has heightened the amount of women receiving mammograms and biopsies. Due to breast cancer awa

May the Sales Force be with you!

Today I would like to discuss one of the major tools that any growing, technology-driven company should possess in its arsenal. The tool I am talking about is a CRM system. So what exactly is a CRM system and what does it do? The main purpose of a CRM system is to collect, analyze and […]

How can we simplify your life today?

Working in the translation industry is exhilarating, but it can be quite challenging as well. It is a complex industry that involves several divisions working cohesively in order to produce a quality finished product. Translating a document might look straightforward but in fact it’s a complex process that involves variou

The Great Bull Run

The Great Bull Run is an event that was created by two former attorneys that made a life decision that they didn’t want to shuffle paperwork any longer and decided to create a company that hosts large events. This event is a sugar-coated version of Pamplona’s Running of the Bulls. It is a day-long festival […]

Planning to do Business in India?

In India, Independence Day is observed annually on 15th August. It is a national holiday commemorating the nation’s freedom from British rule on 15th August 1947. This day also marks the partition of India into two countries divided along religious lines. India is considered a country of villages and essentially is a melt

In Sales-Compete Aggressively but Be Fair!

We live in a very competitive world and, especially in sales, you have to be extremely competitive. However, you should always charge accordingly for the work done. There will be times when the clients might have higher expectations which is when you need to be subtle, professional and educate the client. You should also n

The History of Piñatas

  Piñatas have been around for ages. Most people identify piñatas as being of Hispanic heritage. They actually originated in China, around the 16th century. They were colored with bright and vibrant paper and decorated in many different ways. This was to greet the New Year in China. They would then knock the figures